[User Manual] TAP: Check Affiliate Links Performance

🌍 For other languages, please see below: [ID User Manual] TAP_ Performa Tautan Afiliasi Kreator.pdf [TH User Manual] TAP_ ติดตามผลการดำเนินงานของลิงก์แอฟฟิลิเอต.pdf [VN User Manual] TAP_ Check Affiliate Links Performance (1).pdf [MY User Manual] TAP_ Jejak Performa Link Affiliate .pdf

Creators can now share affiliate links on external platforms to boost commissions. As such, it is important for TAP agencies to monitor their creators' affiliate link performances to optimise this new channel of commission generation. With that, we have introduced a new module called Links that allows TAP agencies to quickly grasp creators' overall affiliate links performances. To get a quick refresher of how affiliate links work for Creators, feel free to read the flowchart below:

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1. Identify Creators' Link channels with high traffic to guide Creators in optimising the relevant traffic channels to boost commission.
2. Easily view overall Affiliate Links attribution towards key metrics like GMV, Orders, Est. Commission and more to understand the effectiveness of affiliate links for Creators.
3. Engage with Creators with a custom performance report where you can analyse how Affiliate Links impact different dimensions and form a different affiliate link strategy for each Creator.

Please be aware that the data presented in the below screenshots is not from an actual account and is intended for visual demonstration purposes. Image

Navigate to: Partner Centre > Analytics > Data Overview The Links module can be found within the GMV Performance module on the Data Overview page, as shown below:

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1. The Links module will display the following metrics based on the date range selected:
2. GMV
3. Orders
4. Items sold
5. Estimated Partner Commission
6. Estimated Creator Commission

Image Select up to 2 metrics for comparison and it will be reflected on the trend line chart. Whilst analysing the highs and lows in performance, you can hover on the trend line to zoom into the metric performances on a particular date. Image

Navigate to: Partner Centre > Analytics > Custom report

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Navigate to: Partner Centre > Analytics > Custom report Image

1. Dimension: Select any of the dimensions below to automatically include affiliate links metrics in the custom report shown. Click Export.
2. Campaign
3. Creator
4. Product
5. Shop
6. Product Category

Affiliate Link metrics will not be displayed upon selecting the LIVE or Video dimension. For more information on Affiliate Link metrics shown on a custom report, refer to the definitions below.