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v2.principal.get_principal_sales_performance_detail

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平台 / profile
Shopee / profile.shopee.api_reference
语言
en-US
发布版本
cn-20260909-2
标签
zhuge/sourceplatform/shopeeaudience/developercategory/api_doctopic/apitopic/developer

资料正文

§1 v2.principal.get_principal_sales_performance_detail

Queries the business performance data aggregated at principal level for the specified regions within the selected time range. Supports request granularity by day, week, month, quarter, year, or customize, and returns both overall summary metrics and region-level detailed metrics.

#

§2 Overview

Overview

FieldValue
ModuleBrandPortal
API typePrincipal
HTTP methodPOST
Path/api/v2/principal/get_principal_sales_performance_detail
Production URLhttps://partner.shopeemobile.com/api/v2/principal/get_principal_sales_performance_detail
Sandbox URLhttps://partner.test-stable.shopeemobile.com/api/v2/principal/get_principal_sales_performance_detail
PermissionBrand Portal Service
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§3 Request parameters

Request parameters

NameTypeRequiredSampleDescription
start_datestringYes2026-01-01Start date of the requested period in YYYY-MM-DD format. Limitations: - Must use the YYYY-MM-DD format.; - Must be a valid calendar date.; - Must not be later than end_date.; - Validation is based on the requested timezone.; - The earliest selectable date is calculated as: current day in timezone - 1 day - 2 years.; - The exact boundary rules depend on granularity: -- For customize, start_date must not be earlier than the earliest selectable date.; -- For day, start_date must equal end_date.; -- For week, start_date must be a Sunday.; -- For month, start_date must be the first day of the month.; -- For quarter, start_date must be the first day of the quarter.; -- For year, start_date must be the first day of the year.
end_datestringYes2026-01-01End date of the requested period in YYYY-MM-DD format. Limitations: - Must use the YYYY-MM-DD format. - Must be a valid calendar date. - Must not be earlier than start_date. - Validation is based on the requested timezone. - For customize, end_date must not be later than the day before the current day in the requested timezone. The inclusive date range from start_date to end_date must not exceed 366 days. - For day, end_date must equal start_date. - For week, end_date must be within the selected week range: from start_date (Sunday) to the end of that Sunday-to-Saturday week, or to the latest selectable day if the week extends beyond today. Formally: startDate ≤ endDate ≤ min(startDate + 6 days, today - 1 day). - For month, end_date must be within the selected month: from the 1st day of the month to the last calendar day of that month, or to the latest selectable day for the current month. Formally: startDate ≤ endDate ≤ min(month end, today - 1 day). - For quarter, end_date must be within the selected quarter: from the 1st day of the quarter to the last calendar day of that quarter, or to the latest selectable day for the current quarter. Formally: startDate ≤ endDate ≤ min(quarter end, today - 1 day). - For year, end_date must be within the selected year: from January 1st to December 31st of that year, or to the latest selectable day for the current year. Formally: startDate ≤ endDate ≤ min(Dec 31, today - 1 day).
timezonestringYesGMT+8Timezone used for date boundary calculation, selectable date validation, and timestamp conversion.; Limitations: - Enum values: ["GMT+7", "GMT+8", "GMT-3"]; - All date validation rules are evaluated in the requested timezone.
granularitystringYesdayAggregation granularity that determines the validation rules for the requested date range and the reporting period.; Limitations: - Supported values are customize, day, week, month, quarter, and year.; - customize is validated as a free date range and is internally queried as daily data.; - day represents a single calendar day.; - week requires a Sunday-based calendar week.; - month requires a calendar month range.; - quarter requires a calendar quarter range.; - year requires a calendar year range.; - Any other value is rejected as invalid_parameter.
region_listobject[]NoList of principal regions to be queried.; Limitations: - Optional. If omitted or empty, the API queries all regions that belong to the specified principal.; - Duplicate region entries are deduplicated internally.; - The same region must not appear multiple times with different currency values.
region_list.regionstringYesMYTarget region code of the principal to be queried.; Limitations: - Required for every region object in region_list.; - Must be a valid region code or region name recognized by the API, such as SG or ID.
region_list.currencystringNoUSDCurrency used for amount-based metrics for the region.; Limitations: - Optional for every region object in region_list.; - Supported values are LOCAL and USD.; - Invalid currency values are rejected as invalid_parameter.; - Defaults to USD when omitted.
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§4 Response parameters

Response parameters

NameTypeRequiredSampleDescription
request_idstringd9572a36-1f32-4a81-8703-2626839661ffThe identifier for an API request, used for troubleshooting and log tracing.
errorstringIndicate error type if any error happened. Empty string if no error.
messagestringIndicate error details if any error happened. Empty string if no error.
responseobjectBusiness response payload. See Business Response Parameters below.
response.summaryobject[]Aggregated summary metrics for the requested date range and selected granularity, representing the overall performance of the requested principal across the selected regions.
response.summary.currencystringUSDCurrency code used for all monetary metrics in the summary. When multiple regions are requested, the summary currency is always USD. When exactly one region is requested, the summary currency follows that region's requested currency.
response.summary.salesfloat512345.6789Total order value (paid and unpaid) within the selected time period, reflecting the sales amount received by sellers after deducting seller rebates.; Note: This value includes sales from cancelled and return/refund orders.
response.summary.ordersint642841The number of placed orders, including unpaid orders.
response.summary.units_soldint643017The number of units associated with the orders placed, including unpaid orders.
response.summary.average_basket_sizefloat180.33497606476592Average Basket Size = Sales ÷ Orders. It measures average sales per order.
response.summary.items_per_orderfloat1.0619500175994368Items Per Order = Units Sold ÷ Orders. It measures the average number of items sold per transaction.
response.summary.average_selling_pricefloat169.78683460391117Average selling price = Sales ÷ Units Sold. It measures average sales per unit.
response.summary.product_clicksint64245611Total number of times your item cards were clicked over the selected time period, on both App and PC. This metric is only available after 31/12/2023.
response.summary.product_viewsint64438204The number of visits to the product page.
response.summary.unique_visitorsint64501922Total number of unique visitors who viewed your shop or product pages over the selected time period. Multiple views by the same visitor are counted as 1 unique visitor. This metric is only available after 31/12/2023.
response.summary.item_conversion_ratefloat0.006885012912712344Item conversion rate = Units Sold ÷ Product Views.
response.summary.order_conversion_ratefloat0.01156784118186897Number of orders divided by total number of product clicks over the selected time period. This metric is only available after 31/12/2023.
response.detailsobject[]List of region-level detail records that returns performance metrics for each selected region within the requested date range.
response.details.regionstringMYRegion code.
response.details.currencystringUSDCurrency code used for all monetary metrics of this region item.
response.details.salesfloat264223.328658Total order value (paid and unpaid) within the selected time period, reflecting the sales amount received by sellers after deducting seller rebates.; Note: This value includes sales from cancelled and return/refund orders.
response.details.ordersint641483The number of placed orders, including unpaid orders.
response.details.units_soldint641527The number of units associated with the orders placed, including unpaid orders.
response.details.average_basket_sizefloat178.16812451652055Average Basket Size = Sales ÷ Orders. It measures average sales per order.
response.details.items_per_orderfloat1.0296695886716116Items Per Order = Units Sold ÷ Orders. It measures the average number of items sold per transaction.
response.details.average_selling_pricefloat173.0342689312377Average selling price = Sales ÷ Units Sold. It measures average sales per unit.
response.details.product_clicksint64144826Total number of times your item cards were clicked over the selected time period, on both App and PC. This metric is only available after 31/12/2023.
response.details.product_viewsint64267188The number of visits to the product page.
response.details.unique_visitorsint64297432Total number of unique visitors who viewed your shop or product pages over the selected time period. Multiple views by the same visitor are counted as 1 unique visitor. This metric is only available after 31/12/2023.
response.details.item_conversion_ratefloat0.005715077024417264Item conversion rate = Units Sold ÷ Product Views.
response.details.order_conversion_ratefloat0.010239874055763468Number of orders divided by total number of product clicks over the selected time period. This metric is only available after 31/12/2023.
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§5 Common parameters

Common parameters

NameTypeRequiredSampleDescription
partner_idint1Partner ID is assigned upon registration is successful. Required for all requests.
timestamptimestamp1610000000This is to indicate the timestamp of the request. Required for all requests. Expires in 5 minutes.
access_tokenstringc09222e3fc40ffb25fc947f738b1abf1The token for API access, using to identify your permission to the api. Valid for multiple use and expires in 4 hours.
principal_idint1Shopee's unique identifier for a principal.
signstringe318d3e932719916a9f9ebb57e2011961bd47abfa54a36e040d050d8931596e2Signature generated by(depends on different APIs) partner_id, api path, timestamp, access_token, principal_id and partner_key via HMAC-SHA256 hashing algorithm.
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§6 Request samples

Request samples

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§7 Payload

Payload

{
	"start_date": "2026-01-01",
	"end_date": "2026-01-01",
	"timezone": "GMT+8",
	"granularity": "day",
	"region_list": [
		{
			"region": "MY",
			"currency": "USD"
		},
                {
			"region": "SG",
			"currency": "USD"
		}
	]
}
#

§8 Java

Java

Unirest.setTimeouts(0, 0);
HttpResponse<String> response = Unirest.post("https://partner.shopeemobile.com/api/v2/principal/get_principal_sales_performance_detail?access_token=access_token&partner_id=partner_id&principal_id=principal_id&sign=sign&timestamp=timestamp")
.header("Content-Type","application/json")
.body("{
   \"end_date\": \"2026-01-01\",
   \"granularity\": \"day\",
   \"region_list\": [
      {
         \"currency\": \"USD\",
         \"region\": \"MY\"
      }
   ],
   \"start_date\": \"2026-01-01\",
   \"timezone\": \"GMT+8\"
}")
.asString();
#

§9 PHP

PHP

<?php

$curl = curl_init();

curl_setopt_array($curl, array(
  CURLOPT_URL => 'https://partner.shopeemobile.com/api/v2/principal/get_principal_sales_performance_detail?access_token=access_token&partner_id=partner_id&principal_id=principal_id&sign=sign&timestamp=timestamp',
  CURLOPT_RETURNTRANSFER => true,
  CURLOPT_ENCODING => '',
  CURLOPT_MAXREDIRS => 10,
  CURLOPT_TIMEOUT => 0,
  CURLOPT_FOLLOWLOCATION => true,
  CURLOPT_HTTP_VERSION => CURL_HTTP_VERSION_1_1,
  CURLOPT_CUSTOMREQUEST => 'POST',
  CURLOPT_POSTFIELDS => '{
    "end_date": "2026-01-01",
    "granularity": "day",
    "region_list": [
        {
            "currency": "USD",
            "region": "MY"
        }
    ],
    "start_date": "2026-01-01",
    "timezone": "GMT+8"
}',
  CURLOPT_HTTPHEADER => array(
    'Content-Type: application/json'
  ),
));

$response = curl_exec($curl);

curl_close($curl);
echo $response;
#

§10 cURL

cURL

curl --location --request POST 'https://partner.shopeemobile.com/api/v2/principal/get_principal_sales_performance_detail?access_token=access_token&partner_id=partner_id&principal_id=principal_id&sign=sign&timestamp=timestamp' \
--header 'Content-Type: application/json' \
--data-raw '{
   "end_date": "2026-01-01",
   "granularity": "day",
   "region_list": [
      {
         "currency": "USD",
         "region": "MY"
      }
   ],
   "start_date": "2026-01-01",
   "timezone": "GMT+8"
}'
#

§11 Python

Python

import requests
import json

url = "https://partner.shopeemobile.com/api/v2/principal/get_principal_sales_performance_detail?access_token=access_token&partner_id=partner_id&principal_id=principal_id&sign=sign&timestamp=timestamp"

payload=json.dumps({
  "end_date": "2026-01-01",
  "granularity": "day",
  "region_list": [
    {
      "currency": "USD",
      "region": "MY"
    }
  ],
  "start_date": "2026-01-01",
  "timezone": "GMT+8"
})
headers = {
  'Content-Type': 'application/json'
}
response = requests.RPCRequest("POST",url,headers=headers, data=payload, allow_redirects=False)

print(response.text)
#

§12 Response sample

Response sample

#

§13 JSON

JSON

{
	"request_id": "d9572a36-1f32-4a81-8703-2626839661ff",
	"error": "-",
	"message": "-",
	"response": {
		"summary": [
			{
				"currency": "USD",
				"sales": 512345.6789,
				"orders": 2841,
				"units_sold": 3017,
				"average_basket_size": 180.33497606476593,
				"items_per_order": 1.0619500175994367,
				"average_selling_price": 169.78683460391116,
				"product_clicks": 245611,
				"product_views": 438204,
				"unique_visitors": 501922,
				"item_conversion_rate": 0.006885012912712344,
				"order_conversion_rate": 0.01156784118186897
			}
		],
		"details": [
			{
				"region": "MY",
				"currency": "USD",
				"sales": 264223.328658,
				"orders": 1483,
				"units_sold": 1527,
				"average_basket_size": 178.16812451652055,
				"items_per_order": 1.0296695886716116,
				"average_selling_price": 173.0342689312377,
				"product_clicks": 144826,
				"product_views": 267188,
				"unique_visitors": 297432,
				"item_conversion_rate": 0.005715077024417264,
				"order_conversion_rate": 0.010239874055763468
			}
		]
	}
}
#

§14 Error example

Error example

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§15 JSON

JSON

{
    "error": "error_param",
    "message": "end_date is not ready, please retry later",
    "response": null,
    "request_id": "04a0275b-c4d4-4558-a115-660115d74024"
}
#

§16 Errors

Errors

ErrorDescriptionSolution
error_paramtimezone is required
error_paramtimezone is invalid. allowed values: GMT+7, GMT+8, GMT-3.
error_paramgranularity is required
error_paramrequest body is invalid
error_paramcurrency is invalid
error_paramregion_list contains invalid region.
error_paramregion is required
error_paramend_date is not ready, please retry later
error_paramfor day granularity, start_date must equal end_date.
error_permissionauth failed
error_paramstart_date is required
error_paramstart_date is required; start_date must use YYYY-MM-DD
error_paramend_date is required
error_paramend_date must use YYYY-MM-DD
#

§17 Common errors

Common errors

ErrorDescriptionSolution
error_authpartner_id is invalid
error_authThe App is deleted, and you'll be unable to make any API call.
error_authApp developer’s permissions for authorizations have been restricted. If you’re a seller, contact the developer for more information. If you’re the developer, refer to the Open Platform Console for details.
error_paramThere is no partner_id in query.
error_paramInvalid partner_id.
error_paramno timestamp
error_paramInvalid timestamp
error_paramThere is no sign in query.
error_signWrong sign.
invalid_partner_idInvalid partner_id, please have a check.
error_authNo permission to current api.
error_api_call_restrictedThe App permission for api call have been restricted. If you’re a seller, contact the developer for more information. If you’re the developer, refer to the Open Platform Console for details.
api_suspendedThe API is offline. Please call v2 API instead.
error_limitThe total API call number made by your APP has reached the daily API call limit, please try again after 00: 00 (UTC+08:00)
error_rate_limitToo many requests. You have reached the rate limit. Please try again later.
source_ip_undeclaredRequest Source IP ({ip}) is undeclared. Please declare all your IP addresses in the Shopee Open Platform Console > App list > IP Address Whitelist
error_paramPermission denied. This API is currently offline or the request path is incorrect.
error_paramPartner_id is invalid, should be an integer between 0 and 4294967295.
error_paramno timestamp.
error_paramTimestamp is invalid, should be an integer between 0 and 4294967295.
error_paramTimestamp is expired.
error_partner_key_expiredYour API partner key has expired, please reset the Live API Partner Key in Console to get a new valid partner key to call open api.
error_api_permissionThis app type has no permission to this API.
#

§18 Update log

Update log

DateChange
2026-07-09New API
#