美区2026年Q3 TikTok Shop PEAKS新商启航激励计划

2026年Q3 TikTok Shop PEAKS新商启航激励计划活动方案

2026 Q3 TikTok Shop PEAKS New Seller Launch Incentive Program Campaign Terms

本2026年Q3 TikTok Shop PEAKS新商启航激励计划活动方案（以下简称"本活动方案"）由BD TikTok USA LLC.（以下简称"TikTok"）制定并发布。本活动方案规定了2026年Q3 TikTok Shop PEAKS新商启航激励计划活动（以下简称"活动"）的参与资格、激励要求以及奖励等，作为BUSINESS PROGRAM TERMS AND CONDITIONS FOR GLOBAL SELLING ON TIKTOK SHOP (US)（以下简称"协议条款"）的组成部分，受协议条款约束。本活动方案可能包含多个玩法，每个玩法的具体要求和奖励将在相应玩法部分列明。除非本活动方案中另有定义，本活动方案中使用的术语应与协议条款中的定义保持一致。

The 2026 Q3 formulated and issued by TikTok Inc. ("TikTok"). These Initiative Terms set forth the Eligibility, Requirements and Rewards for the 2026 Q3 TikTok Shop PEAKS New Seller Launch Incentive Program (the "Program" or "Campaign"). As an integral part of the BUSINESS PROGRAM TERMS AND CONDITIONS FOR GLOBAL SELLING ON TIKTOK SHOP (US) (the "Agreement"), these Initiative Terms are governed by the Agreement. These Initiative Terms may include multiple plans, and the specific Requirements and Rewards for each plan will be set forth in the respective plan section. Unless otherwise defined in these Initiative Terms, the terms used herein shall have the same meanings as those defined in the Agreement.

一、适用范围

活动期间：2026年7月1日 00:00:00 (UTC-8) 至 2026年9月30日 23:59:59 (UTC-8)

适用对象：2026年7月1日 00:00:00 (UTC-8) 至 2026年9月30日 23:59:59 (UTC-8)期间新入驻TikTok Shop的美区跨境自运营商家（包含"中国内地/香港主体商家"和"美国主体跨境商家"），需在入驻后60个自然日内达成任务。

I. Scope of Application

Campaign/Program Period: July 1, 2026 00:00:00 (UTC-8) to September 30, 2026 23:59:59 (UTC-8)

Applicable to: US cross-border self-operated sellers (including "sellers registered in Mainland China/Hong Kong" and "cross-border sellers registered in the US") that are newly onboarded to TikTok Shop from July 1, 2026 00:00:00 (UTC-8) to September 30, 2026 23:59:59 (UTC-8). Sellers must complete the missions within 60 calendar days after onboarding.

二、定义

GMV：商家入驻后60天内在TTS产生的支付订单的成交金额，扣除虚假交易等违反法律法规及违反平台规则订单的成交金额后的最终GMV金额。

II. Definitions

GMV: The total consumer-paid price of all orders for which payment has been successfully received on the Platform during the relevant period (within 60 days after onboarding), minus any transactions violating laws or platform policies and rules.

三、参与规则

III. Participation Rules

新商基础任务

参与资格

2026年7月1日 00:00:00 (UTC-8) 至 2026年9月30日 23:59:59 (UTC-8) 期间新入驻TikTok Shop的美区跨境自运营商家，需在商家后台"成长中心"领取任务。

报名流程

登录Seller Center商家中心 → 成长中心 → 我的任务 → 领取任务。

各任务需分别领取，完成后激励可叠加。

激励有限，先完成先得。

激励机制

完成以下任务中的5项，最高可获得100%广告折扣（最高抵扣$110）：

分享店铺突破首单：分享店铺/商品/合集（无单独激励）

开通TTS商家钱包，完成一笔任意金额的实时兑换及任意类型的一笔付款

GMV达成：累计GMV达成 $10，获100%广告折扣最高抵扣$10

投放广告：在TTS产生广告消耗≥$100，获100%广告折扣最高抵扣$50

投稿短视频：投稿短视频≥10条（每条时长>10秒），获100%广告折扣最高抵扣$50

奖励发放

广告金（Ads Credit）在商家完成任务后1-3天内发放到商家主广告账户（Primary Account）。

商家需提前开通广告账户且保证币种为USD。

领奖后30天内需核销。

New Seller Basic Mission

Eligibility

US cross-border self-operated sellers newly onboarded to TikTok Shop from July 1, 2026 00:00:00 (UTC-8) to September 30, 2026 23:59:59 (UTC-8). Sellers must claim the mission in the "Growth Center" of Seller Center.

Registration

Log in to Seller Center → Growth Center → My Missions → Claim Mission.

Each mission must be claimed separately, and incentives can be stacked after completion.

Incentives are limited and available on a first-finish, first-served basis.

Incentive Mechanism

Complete 5 of the following missions to receive up to 100% ad discount (max deduction $110):

Share Your Store to Secure the First Order: Share your store/products/collections (no standalone incentive)

Open TTS Merchant Wallet, complete one real-time exchange of any amount and one payment of any type (no standalone incentive)

GMV Achievement: Accumulated GMV reaches $10 → 100% ad discount, max deduction $10

Ad Campaigns: Generate a minimum of $100 in ad spend on TTS → 100% ad discount, max deduction $50

Submit Short Videos: Submit ≥ 10 short videos (each longer than 10 seconds) → 100% ad discount, max deduction $50

Rewards Distribution

Ads Credit will be distributed to the seller's Primary Account within 1–3 days after mission completion.

Sellers must have an active advertising account pre-established with USD as the currency.

The award must be redeemed within 30 days after collection.

新商广告金任务

参与资格

2026年7月1日 00:00:00 (UTC-8) 至 2026年9月30日 23:59:59 (UTC-8) 期间新入驻TikTok Shop的美区跨境自运营商家，需在入驻后60天内达成阶段性GMV目标。

激励有限，先完成先得。

报名流程

登录Seller Center商家中心 → 成长中心 → 我的任务 → 领取任务。

激励机制

奖励发放

广告金（Ads Credit）在商家完成GMV目标后1-3天内发放到商家主广告账户（Primary Account）。

商家需提前开通广告账户且保证币种为USD。

领奖后30天内需核销。 新商佣金按原费率正常收取。

TikTok Shop保留随时更改或终止此计划的权利。

New Seller Ads Credit Mission

Eligibility

US cross-border self-operated sellers newly onboarded to TikTok Shop from July 1, 2026 00:00:00 (UTC-8) to September 30, 2026 23:59:59 (UTC-8). Sellers must achieve phased GMV targets within 60 days after onboarding.

Incentives are limited and available on a first-finish, first-served basis.

Registration

Log in to Seller Center → Growth Center → My Missions → Claim Mission.

Incentive Mechanism

Rewards Distribution

Ads Credit will be distributed to the seller's Primary Account within 1–3 days after completing the GMV target. Sellers must have an active advertising account pre-established with USD as the currency.

The award must be redeemed within 30 days after collection.

Commission fees for new sellers will be charged at the original rate.

TikTok Shop reserves the right to change or terminate this program at any time in its sole discretion.

四、其他

资格终止：发生以下情形时，TikTok将终止您方参与资格并取消相关结算：违规行为：包括但不限于内容违规（短视频不符合推荐规则、刷量）、直播违规（挂播、黑屏、刷场观）、交易违规（刷单、虚假交易、异常退货退款）等。违规情形一经确认，TikTok将撤销参与资格，不予任何结算，并保留追究法律责任的权利。

活动变更: 因TikTok, TikTok Shop技术升级、产品调整等原因导致活动执行方式变更的，以TikTok最新官方公告为准。

方案调整：TikTok保留对本活动方案进行调整、解释及更新的权利，以适应法规变化、运营需求及市场环境。TikTok的解释为最终解释并具约束力。方案更新将于指定日期生效，您方在更新后继续参与即视为接受新条款。

遵守义务：参与本活动即表示您方同意遵守协议条款和本活动方案的规定。违反相关条款将导致奖励的取消。

IV. Others

Termination of Eligibility: TikTok reserves the right to terminate your participation and cancel related settlements under the following circumstances: violations, including but not limited to content violations (short videos violating recommendation rules, artificial traffic inflation), live stream violations (idle streaming, black screens, inflated viewership), and transaction violations (fake orders, fraudulent transactions, abnormal returns/refunds). Upon confirmation of violations, TikTok will revoke Eligibility, withhold settlements, and reserve the rights to recourse against any participant who commits such violations.

Program Modifications: If TikTok or TikTok Shop implements technical upgrades, product adjustments, or other changes affecting the execution of programs, campaigns, or activities, the most recent official TikTok announcement will take precedence.

Adjustments of Terms: TikTok retains the right to adjust, interpret, and update the terms set forth herein in accordance with regulatory requirements, operational necessities, and market conditions. TikTok's interpretation shall be final and binding. Any updates to the contents hereof shall become effective as of the designated implementation date, and continued participation following such implementation shall constitute unequivocal acceptance of the amended terms.

Compliance: Participation in this Program constitutes your agreement to comply with the Agreement and these terms set forth herein. Violations of the terms may result in the forfeiture of Rewards.

任务档位激励标准奖励金额档位一累计GMV达成 $5,000100%的广告折扣，最高抵扣$200档位二累计GMV达成 $20,000100%的广告折扣，最高抵扣$500档位三累计GMV达成 $70,000100%的广告折扣，最高抵扣$1000档位四累计GMV达成 $570,000100%的广告折扣，最高抵扣$1000

Mission gearIncentive criteriaReward amountTier 1Accumulated GMV reaches $5,000100% ad discount, max deduction $200Tier 2Accumulated GMV reaches $20,000100% ad discount, max deduction $500Tier 3Accumulated GMV reaches $70,000100% ad discount, max deduction $1,000Tier 4Accumulated GMV reaches $570,000100% ad discount, max deduction $1,000