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Get Shop LIVE Minute Performance

TikTok Shop 官方资料 · TikTok Shop Partner Center 开发者文档 · 适合开发者

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平台 / profile
TikTok Shop / profile.tiktok.docs_api
语言
en-US
发布版本
cn-20260909-2
标签
zhuge/sourceplatform/tiktok_shopaudience/developercategory/api_doctopic/compliancetopic/developer

资料正文

§1 Path: /analytics/202510/shop_lives/{live_id}/performance_per_minutes

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§2 Method: [GET]

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§3 Function Description

Returns minute-level performance for a LIVE session after the session is finished. This API only returns data for live streams hosted by the shop official account or marketing account.


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§4 Common Parameters

For common parameters, refer to How to call TikTok Shop APIs - Common Parameters

Properties Location Type Require Sample Properties description
shop_cipherquerystringYGCP_XF90igAAAABh00qsWgtvOiGFNqyubMt3Use this property to pass shop information in requesting the API. Failure in passing the correct value when requesting the API for cross-border shops will return incorrect response.
Get by API Get Authorization Shop
content-typeheaderstringYapplication/jsonAllowed type: application/json
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§5 Request Path Parameters

Properties Type Require Sample Properties description
live_idstringY7512345678901234567TTS LIVE session ID
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§6 Request Query Parameters

Properties Type Require Sample Properties description
app_keystringY38abcdEvery single app will have a unique key. Please use the specific key assigned to your app.
signstringY5361235029d141222525e303d742f9e38aea052d10896d3197ab9d6233730b8cSignature generated by gen algorithm. When you send API requests to TTS, you must sign them so that TTS can identify the senders.
timestampintY1623812664Unix timestamp GMT (UTC+00:00). This timestamp is used across all API requests. Developers can use this convert to local time.
page_tokenstringNcGFnZV9udW1iZXI9MQ==Page token, indicating the current position. The page_token is empty by default, indicating first position.
currencystringNUSDCurrency for monetary values. Use USD for US dollars or LOCAL for the local currency where the shop is registered.
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§7 Request Sample

Query

https://open-api.tiktokglobalshop.com/analytics/202510/shop_lives/7512345678901234567/performance_per_minutes?app_key=123abc&sign=5361235029d141222525e303d742f9e38aea052d10896d3197ab9d6233730b8c&timestamp=1625484268&shop_cipher=ROW_RHkDDABBAAB8tKAVoAqsMTjsQZFLyNfY&page_token=cGFnZV9udW1iZXI9MQ==&currency=USD
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§8 Response Parameters

Properties Type Sample Properties description
codeint0The success or failure status code returned in API response.
messagestringSuccessThe success or failure messages returned in API response. Reasons of failure will be described in the message.
request_idstring202203070749000101890810281E8C70B7Request log
dataobjectSpecific return information
^performanceobjectLIVE performance data, including minute-level intervals and overall totals.
^^overallobjectOverall LIVE performance totals, including duration, time range, GMV, impressions, items sold, title, and unique viewers.
^^^live_titlestringBAJU BARU!!!LIVE session title
^^^start_timeint1623812664Start time of the LIVE, unix timestamp GMT (UTC+00:00).
^^^end_timeint1623812664End time of the LIVE, unix timestamp GMT (UTC+00:00).
^^^durationint3600LIVE session duration in seconds
^^^gmvobjectThe total amount paid for orders placed directly from the LIVE, including returns and refunds.
^^^^amountstring39440.00GMV amount in the corresponding currency.
^^^^currencystringUSDGMV currency code (ISO 4217 standard). If LOCAL currency is requested, the value will be the local currency code of where the shop is registered (e.g. GBP).
^^^items_soldint432The number of items sold directly from the LIVE.
^^^unique_viewersint10230The number of unique viewers in the LIVE room.
^^^impressionsint87939The total number of times the LIVE was displayed to viewers.
^^intervals[]objectMinute-level interval data for the LIVE session, including traffic, interactions, conversion, and sales fields.
^^^start_timeint1623812664Start time of this interval, unix timestamp GMT (UTC+00:00).
^^^end_timeint1623812664End time of this interval, unix timestamp GMT (UTC+00:00).
^^^salesobjectSales performance for the LIVE interval.
^^^^gmvobjectThe total amount paid for orders placed directly within this interval, including returns and refunds.
^^^^^amountstring39440.00GMV amount in the corresponding currency.
^^^^^currencystringUSDGMV currency code (ISO 4217 standard). If LOCAL currency is requested, the value will be the local currency code of where the shop is registered (e.g. GBP).
^^^^items_soldint57The number of items sold directly within this interval.
^^^^customersint49The total number of customers who placed orders within this interval, including customers who made returns or refunds.
^^^^sku_ordersint57The total number of paid SKU orders placed within this interval.
^^^^main_ordersint51Total number of paid main orders placed. Main orders refer to the single purchase transaction a customer makes.
^^^trafficobjectTraffic
^^^^viewersint229The number of viewers within this interval.
^^^^viewsint2092The number of views or viewings in the LIVE room.
^^^^product_impressionsint8989Total number of times a product was viewed in LIVE, including product list and product card impressions.
^^^^ctrstring0.3264The number of clicks divided by numbers of views of the LIVE during selected time period including clicks on product lists and product cards
^^^^enter_room_ratestring0.1636LIVE views per LIVE room impressions.
^^^^product_clicksint595Total number of product link clicks from LIVE streams, including product list and product card clicks.
^^^^impressionsint13862The total number of times the LIVE was displayed to viewers.
^^^interactionsobjectInteractions
^^^^new_followersint9Number of viewers who followed creator from the LIVE video
^^^^sharesint4Total number of shares of a LIVE.
^^^^commentsint42Total number of comments for a LIVE.
^^^^likesint1146The number of likes in the LIVE room.
^^^^comment_ratestring0.0242Total number of comments during the LIVE divided by the number of views.
^^^^follow_ratestring0.0040Number of users that followed the creator during the LIVE divided by the number of views.
^^^^like_ratestring0.8956Total number of likes during the LIVE divided by the number of views.
^^^^share_ratestring0.0022Total number of times the LIVE was shared divided by the total number of views.
^^^conversionobjectConversion data for the LIVE interval, including order rates, created SKU orders, GPM, and average price.
^^^^avg_priceobjectAverage direct GMV per main order. Also known as AOV (main order)
^^^^^amountstring7.29GMV amount in the corresponding currency.
^^^^^currencystringSGDGMV currency code (ISO 4217 standard). If LOCAL currency is requested, the value will be the local currency code of where the shop is registered (e.g. GBP).
^^^^click_to_order_rateobjectClick to order rate
^^^^^sku_order_ctorstring0.0187The percentage of times viewers clicked product links in LIVE streams and placed a direct order.
^^^^^main_order_ctorstring0.015757Percentage of times viewers who clicked LIVE product links also placed a main order.
^^^^gpmobjectGPM
^^^^^watch_gpmstring158.18The Watch GPM is the average GMV generated from 1,000 views of the LIVE.
^^^^^show_gpmstring20.75The average GMV generated from 1,000 impressions of the LIVE.
^^^^created_sku_ordersint12The number of SKU orders created by users from the LIVE
^^^^sku_order_ratestring0.0057Number of SKU orders from the LIVE divided by the impressions of the LIVE
^next_page_tokenstringcGFnZV9udW1iZXI9MQ==Page token for the next page request.
^total_countint20Total number of intervals.
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§9 Response Sample

{"code":0,"data":{"performance":{"overall":{"live_title":"BAJU BARU!!!","start_time":1623812664,"end_time":1623812664,"duration":3600,"gmv":{"amount":"39440.00","currency":"USD"},"items_sold":432,"unique_viewers":10230,"impressions":87939},"intervals":[{"start_time":1623812664,"end_time":1623812664,"sales":{"gmv":{"amount":"39440.00","currency":"USD"},"items_sold":57,"customers":49,"sku_orders":57,"main_orders":51},"traffic":{"viewers":229,"views":2092,"product_impressions":8989,"ctr":"0.3264","enter_room_rate":"0.1636","product_clicks":595,"impressions":13862},"interactions":{"new_followers":9,"shares":4,"comments":42,"likes":1146,"comment_rate":"0.0242","follow_rate":"0.0040","like_rate":"0.8956","share_rate":"0.0022"},"conversion":{"avg_price":{"amount":"7.29","currency":"SGD"},"click_to_order_rate":{"sku_order_ctor":"0.0187","main_order_ctor":"0.015757"},"gpm":{"watch_gpm":"158.18","show_gpm":"20.75"},"created_sku_orders":12,"sku_order_rate":"0.0057"}}]},"next_page_token":"cGFnZV9udW1iZXI9MQ==","total_count":20},"message":"Success","request_id":"202203070749000101890810281E8C70B7"}
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§10 Error Code

For common error codes, refer to How to call TikTok Shop APIs - Common Error Code

Code Message
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